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Continental Tyre Malaysia Launched the Chinese New Year Road Safety Campaign 2016

15/01/2016

Jan 15th, 2016, Petaling Jaya, Selangor – Continental Tyre PJ Malaysia Sdn Bhd (CTM) launched its Chinese New Year Road Safety Campaign 2016. Jointly organized by CTM and Shell Malaysia Trading Sdn Bhd, scheduled from 9th January to 31st January 2016, the road safety campaign is aimed at educating the general motorist to cultivate tyre safety habits and prioritize vehicle maintenance to ensure a safe trip heading back to their hometowns to celebrate Chinese New Year.

 

Officiating the launch of this event at Shell Station Bandar Utama was Mr. Cameron Wilson, Managing Director of CTM, Mr. Yee Kang Lim, Territory Manager Retail Malaysia, Shell Malaysia Trading Sdn Bhd and YBhg. Tuan Abdul Ghafar bin Yusof, Director General, Road Safety Department (JKJR).

 

During the launch, the importance of performing tyre maintenance regularly and ensuring vehicles are in good condition were emphasized. These steps significantly help to reduce the risk of accidents and ensure general motorists’ safety which are the key messages that CTM hopes to spread to the entire nation.

 

“Tyres are the sole point of contact between the vehicle and the road. In a critical situation, it is the tyre that determines whether the vehicle can stop in time, or whether it stays safely on course through a corner. This is why car drivers should be aware of the safety benefits of using high-tech tyres such as Continental’s, inflated to the correct pressure and with adequate tread depth. Studies from different tyre manufacturers prove over and over again that more than 50 percent of all passenger cars permanently are driven with underinflated tyres. Tests with underinflated tyres show increased risk of adverse safety consequences in emergency situations. Clearly, correct tyre inflation pressure and sufficient tread depth mean fewer accidents and this can mean the difference between life and death. And this is the key message that we hope to spread to the entire nation.” Said by Mr. Cameron Wilson, Managing Director of CTM.

 

This campaign, being a corporate social responsibility initiative in its second time running, is certainly a means in complementing the efforts of Jabatan Keselamatan Jalan Raya (JKJR) to promote road safety awareness and education. To create this awareness, CTM will conduct tyre safety and car engine oil checks at 15 Shell petrol stations nationwide, started from Shell petrol stations in KL, 9th January to 10th January, this year.

 

Participants of Chinese New Year Road Safety Campaign will receive a booklet from CTM featuring tyre maintenance tips, Continental premiums and a RM30 voucher for Continental tyre purchase. Shell Malaysia Trading Sdn Bhd will also be giving out a promotion voucher during the campaign. With purchase of any Shell Helix or Shell Advance product (Helix Ultra, HX7, HX5, Advance Ultra, AX7 and AX5), one free petrol cash voucher will be entitled. In addition, 100 new SIRIM approved helmets will be given away for free to replace uncertified helmets at each location, courtesy of JKJR. 

 

CTM will conduct the Chinese New Year Road Safety Campaign at the following Shell petrol stations starting from 10am to 8pm:

 

STATE

SITE NAME

SHELL PETROL STATION NAME

ADDRESS

DATE

KL

SH TAMAN MAJU JAYA CHERAS

MY ENTERPRISE

TMN MAJU JAYA CHERAS, 56100 KL

9 & 10 January 2016

KL

SH JALAN BUKIT BELACHAN 2

RIMBARAPI

BUKIT BELACHAN, 68000 KL

9 & 10 January 2016

SELANGOR

SH BANDAR UTAMA

MEGAH INDAH ENTERPRISE

PERSIARAN BANDAR UTAMA, 47400 PJ

16 & 17 January 2016

SELANGOR

SH SHAH ALAM SEKSYEN 17

ABAH TRADING SB

LOT 1 JALAN 17/24 SECTION 17, 40000 SHAH ALAM

16 & 17 January 2016

JOHOR

SH TAMAN DAYA JB

DAYA SERVICE STATION SB

JALAN DAYA 1, 81100 JB

15 & 16 January 2016

KEDAH

SH JALAN PEGAWAI AS

SIN EWE COMPANY SB

JALAN PEGAWAI, 5050 ALOR SETAR

15 & 16 January 2016

TERENGGANU

SH JALAN HILIRAN KT

KIARA SERVICE STATION

LOT 4528, JLN HILIRAN, PULAU KAMBING, 20700 K. TERENGGANU

15 & 16 January 2016

PENANG

SH JALAN JELUTONG

BAN LEONG SHELL PRODUCTS S/B

347, JELUTONG ROAD, 11600 GEORGETOWN

23 & 24 January 2016

PERAK

SH JALAN KUALA KANGSAR IPOH

SYALIA ENTERPRISE

LOT 8692 JALAN KUALA KANGSAR, 30100 IPOH

23 & 24 January 2016

SABAH

SH JALAN KUHARA TAWAU

K E ENTERPRISE

KM 1.5, KUHARA ROAD, 91000 TAWAU

23 & 24 January 2016

SARAWAK

SH JALAN BULATAN MIRI

MEKAR MIRI SB

LOT 2104, BLOCK 4, JALAN BULATAN, 98000 MIRI

23 & 24 January 2016

MELAKA

SH BANDAR AYER KEROH

R A TALANG ENTERPRISE

PT 3251 MUKIM BUKIT KATIL, 75450 MELAKA

30 & 31 January 2016

PAHANG

SH JALAN GAMBUT KUANTAN

ROHAMAS ENTERPRISE

JLN GAMBUT, 25300 KUANTAN

30 & 31 January 2016

SABAH

SH TELIPOK

WAN LOONG SHELL FILLING STATION

PEKAN TELIPOK, 88450 KOTA KINABALU

30 & 31 January 2016

SARAWAK

SH JALAN TUN JUGAH KUCHING 1

SARAWATI SDN BHD

LOT 275, BLK 16 KCLD, JALAN TUN JUGAH, 93350 KUCHING

30 & 31 January 2016


Continental Tyre PJ Malaysia Sdn Bhd

Continental develops intelligent technologies for transporting people and their goods. As a reliable partner, the international automotive supplier, tire manufacturer, and industrial partner provides sustainable, safe, comfortable, individual, and affordable solutions. In 2015, the corporation generated preliminary sales of approximately €39.2 billion with its five divisions, Chassis & Safety, Interior, Powertrain, Tires, and ContiTech. Continental employs more than 208,000 people in 53 countries.

 

Continental AG
Continental develops intelligent technologies for transporting people and their goods. As a reliable partner, the international automotive supplier, tire manufacturer, and industrial partner provides sustainable, safe, comfortable, individual, and affordable solutions. In 2015, the corporation generated preliminary sales of approximately €39.2 billion with its five divisions, Chassis & Safety, Interior, Powertrain, Tires, and ContiTech. Continental employs more than 208,000 people in 53 countries.

www.continental-corporation.com

 

Tire division
The Tire division currently has 24 production and development locations worldwide. The broad product range and continuous investments in R&D make a major contribution to cost-effective and ecologically efficient mobility. As one of the world's leading tire manufacturers, with more than 44,000 employees, the Tire division achieved sales of €9.6 billion in 2013.

 

Passenger Car and Light Truck Tires
Continental is one of Europe's leading passenger car and light truck tire manufacturers and is the world's fourth-largest passenger car and light truck tire manufacturer in the original equipment and replacement business sectors. The product development focus of the Continental premium brand is to optimize all safety-relevant characteristics, while simultaneously minimizing rolling resistance.
www.continental-tires.com

 

Sponsorship
Continental's Tire division is an official sponsor of the German DFB Cup, Major League Soccer in the U.S.A. and Canada, the 2015 Asian Cup in Australia, and UEFA EURO 2016TM in France.

www.ContiSoccerWorld.com

 

Media database
www.mediacenter.continental-corporation.com

For more information of Continental, please visit www.continental-tires.cn.